TESCO Gets Phizzy!
It’s a big day for our small brand!
Phizz has launched in 360 TESCO stores nationwide. We couldn’t be more
thrilled! This is a massive milestone for a small company and we’re so
happy to share it with you. We couldn’t have done it without your support!
The UK’s largest supermarket chain is continuing to expand its lifestyle
and wellbeing range and we’re honoured to be part of this exciting
growth. During your next weekly shop, have a look down the Vitamins,
Minerals and Supplements aisle – you may see a few familiar faces on
TESCO will launch our flagship 3-in-1 Hydration, Vitamins & Electrolytes
tablets in both Orange and Apple & Blackcurrant flavours, and will be the
first UK grocer to stock our Good Guts multibiotic with vitamin D.
This is a very exciting time for Phizz. TESCO will be our second ‘Big Four’
supermarket to stock Phizz within 12 months!
Brits spend over £500 million* on vitamins and supplements every year,
and with Phizz’s heightened popularity in the category we’re helping cater
to the nation’s growing appetite. Daniel Cray, our CEO & founder, says
“this is a big moment for a young business. We’re excited to bring our
challenger brand to the shelf, and believe our innovative formulas and
plastic positive packaging will be enthusiastically embraced by TESCO
This is our next big step to hydrating the nation. Visit our store locator to
see if we’re in your neighbourhood!
* Mintel UK Vitamins and Supplements Market Report 2020