IS IT NATION DEHYDRATION? Phizz Releases its first annual Hydration Report.

Hydration Education – Phizz Hydration

Explaining how rehydration solutions work and why sugar is not the enemy.

Now, we understand that there may be lots of confusion surrounding electrolyte formulas. It’s a busy market - believe us, we know!  So we’re cutting the nonsense and telling you exactly what our products do.  Hydration + electrolyte formulasElectrolytes improve hydration. Better hydration results in a whole host of benefits, including improved mental focus, muscle function, and immune support. But what are electrolytes exactly? Electrolytes are minerals in your body that carry an electric charge and are essential for nerve and muscle function. They replenish salts you lose from bodily functions such as sweating and urinating. Common electrolytes found in your body include sodium, potassium and calcium. These minerals compliment vitamins as key micronutrients for your body, and ultimately increase your body's ability to absorb water (and therefore to hydrate).  So why is sugar involved? The role of sugar:Here at Phizz we know sugar is often demonised, but we’re here to let you know that it’s not as bad as you might think. We might even go as far as saying sugar is good for you…woah! Excess sugar is harmful, yes, and some forms of sugar are worse than others. But sugar itself is biologically useful, in fact it is essential. Many bodily functions rely on glucose. Without it, the brain stalls and muscles fail. Cutting it from your diet doesn’t make it go away, your body will produce it anyway. If it is used responsibly, and not excessively, it can improve health and performance.  So why is it in our electrolytes? The answer is in the science. When it comes to hydration, glucose plays a key role in water absorption. So these “No Sugar” labels you see everywhere don’t necessarily mean better or faster hydration. Removing glucose strips away one of the body’s most effective pathways to absorb water and electrolytes quickly, the sodium glucose co-transporter. Essentially, sugar unlocks the sodium-glucose transport mechanism, pulling sodium, and with it more water, rapidly into the bloodstream. Remove the glucose and your body can’t use the ‘fast-track’ mechanism - simple.  Don’t just take our word for it, The World Health Organisation's Oral Rehydration Solution also combines glucose and [1] electrolytes, and has saved millions of lives. Now we're not saying we save lives but the science speaks for itself with regards effective hydration methods… Beyond sugar - how is Phizz different from other formulas?In a nutshell, our powerful 3-in-1 formula provides a complex multi-vitamin formulation, replaces lost electrolytes, and drives water absorption, all-in-one tablet! Feeling that post-lunch slump? You might not need another coffee! Electrolytes are key for processes like brain function and of course, hydration. Most people don’t know that dehydration can reduce your energy levels, leaving you feeling fatigued. So next time you reach for a coffee, try a hydration first approach.    What are the benefits of taking Phizz & why every ingredient has a role to play? Phizz contains half of the potassium found in a banana and is packed with vitamin C (4x more than an orange) and zinc (more than 3 cups of spinach). Not only is it improving your muscle and brain function, your immune system gets the support to combat free radicals too. Interested to learn more about specific ingredients? Here’s a top-line explanation:Magnesium: Supports energy levels and helps reduce tiredness, supports cognitive function, supports muscle function. Manganese: Supports energy levels and helps reduce tiredness. Zinc: Supports cognitive function and supports immunity. Copper: Supports energy levels, cognitive function and helps reduce tiredness. Vitamin A (as Beta-Carotene - found in carrots): Important for vision (supports function of the retina), aids in maintaining healthy skin, plays a role in the growth of bones and helps to regulate the immune system and fight infection. Thiamin (B1): Essential for heart health and for the brain and nervous system to function properly. Riboflavin (B2): An antioxidant that fights the free radicals that damage the body. It plays a key role in breaking down and distributing fats, carbohydrates and proteins throughout the body. Niacin (B3): Helps to increase the level of good cholesterol (HDL) in your body,improving circulation. B6: Helps the body to convert fat and carbohydrates into energy, and it contributes to healthy skin, hair and eyes. It also helps the immune system to function well. Biotin (B7): Necessary for cell growth and metabolism. It aids in the transfer of carbondioxide in the body and helps the body to maintain a steady blood sugar level. B12: Prevents a number of neurological problems, including numbness or tingling in the hands and feet, insomnia, loss of memory and depression.Folate (folic acid): Helps our bodies to produce healthy red blood cells and to prevent anaemia. Vitamin C: Increased the production of disease-fighting white blood cells and antibodies, boosting the immune system. It is helpful in maintaining good eyesight. Vitamin E: High in antioxidants, it helps the immune cells to produce antibodies, and it can help to reverse some of the decline in immune function that comes with ageing. Potassium: Supports cognitive function and muscle function. Pantothenic Acid (B5): Supports energy levels and helps reduce tiredness. Calcium: Supports energy levels, muscle function and helps reduce tiredness.   Hopefully this has given you a clearer understanding of not just our products but the purpose and role of vitamins and minerals in general, helping you make educated decisions. Our mission is to educate first and foremost, and then hydrate the nation!

Hydration Education – Phizz Hydration

A Belated Happy New Year and Hot Immune+?!

Happy New Year (a bit late, we know)!!  From here at Phizz HQ to you at home, we hope you had a lovely festive period and welcome into 2026, however you celebrated!  Although Christmas is now over, the cold & flu season certainly isn’t! And now is the time where we might start to let our defence guard down. But don’t panic, we’re here to help! With a hydration first approach to immunity defence, Daily Immune+ is keeping you topped up and going in these final months of winter! One last push!   A quick refresher for any newbies here or for those of you who missed our Daily Immune+ blog, here’s why it works: As well as keeping you hydrated (the body’s first line of defence to pathogens), each tablet is packed with vitamins D, C, B6, A and E plus iron, zinc and selenium keeping your defences strong and ready. The 19 vitamins and minerals do more than just support immune defence, but contribute to everything from muscle function and brain health to nutrient absorption. But here’s something potentially radical, and don’t judge us, but have you ever put Immune+ in hot water?  Not a fan of cold drinks in the winter but still want to stay protected? Well, we’ve found the solution just for you. It’s split the team here at Phizz, but give it a go and let us know what you think! So next time, ditch the tap water. Instead, try boiling a kettle and drop our cult fave Immune+ in to warm you up this winter!   If you're on our mailing list, keep an eye out too on our emails as a discount is headed your way soon!

Hydration Education – Phizz Hydration

Hydration in Winter

It’s officially December, and you might be thinking hydration isn’t as important now. After all, cold weather means we’re not sweating as much, right? But what if we told you hydration is just as important in the colder months - and far more necessary than you might think? In fact, it can be even more important, as we’re often less aware of dehydration in the cold. We spoke to our co-founder and neuroscientist, Dr Paul, to get the lowdown. Heating your home during winter can leave you dehydrated without realising it. While you may not be sweating as much as in summer, indoor heating dries out the air. Cold, dry environments also increase water loss - the condensation you see when you breathe on a crisp morning is water leaving your body. Staying topped up with water and electrolytes is vital to keep your body replenished. In colder temperatures, your sense of thirst is diminished by up to 40%, even when you are dehydrated, as highlighted by Dr Ashwin Sharma in The Independent. Hydration doesn’t just prevent dehydration - it’s also your first line of defence against illness. When your body is well hydrated, it supports healthy mucous membranes by keeping the lining of the mouth, nose, throat and lungs moist. These membranes act as a barrier against airborne infections such as the flu virus. When we’re dehydrated, this protective barrier becomes less effective, allowing harmful pathogens to enter the body. As discussed in our blog introducing Daily Immune+, this formula is designed not only to support hydration and mucus function, but also to give your immune system additional support during the colder months. With just one daily tablet, your body receives added vitamins C and D, iron, zinc and selenium to help keep your defences strong. Hydration goes even further. It impacts everything from muscle function to brain health. Poor hydration can affect concentration, mood and reaction times - effects that may be amplified during the darker winter months when mood is already lower. Staying hydrated helps support mental clarity and focus, alongside immune defence. The main takeaway? Hydration isn’t seasonal. While the weather changes, your body’s need for water, vitamins and minerals does not. Prioritising hydration throughout winter supports immunity, wellbeing and overall health.